July 2025 has been a dynamic month for Singapore’s property scene, especially for new launch condos and executive condominiums (ECs). With the government’s push for housing affordability, developers are releasing units in both OCR (Outside Central Region) and RCR (Rest of Central Region) locations, appealing to a wide range of buyers.
In this post, we cover all major launches in July 2025, their pricing, unit types, investment value, and what homebuyers and investors need to watch out for.
New Launch Projects – At a Glance
This month saw six major residential launches, split between private condominiums and Executive Condominiums (ECs). Key highlights:
| Project Name | Location | Type | Units | Price (from) |
| Verdancia @ Tengah | Tengah | EC | 495 | $1,230 psf |
| The Hillock @ Lentor | Lentor Hills | Condo | 298 | $1,870 psf |
| Marine Parc Residences | Marine Parade | Condo | 620 | $2,480 psf |
| ParkEdge @ Tampines North | Tampines North | EC | 440 | $1,210 psf |
| Silva Vista | Sengkang | Condo | 325 | $1,750 psf |
| Upper Serangoon Grove | Serangoon | Condo | 220 | $1,890 psf |
Executive Condominiums – Affordable Luxury
Verdancia @ Tengah
- 3–5 mins from upcoming Tengah Plantation MRT
- Smart-home features, integrated green corridors
- Mix of 3, 4, and 5-bedroom units
- 70% of units under $1.4M
ParkEdge @ Tampines North
- Close to future Cross Island Line station
- Units come with open-plan layouts & balcony views
- Proximity to Tampines Retail Park (IKEA, Courts, Giant)
Why ECs Are Popular in July 2025:
- Government grant eligibility (up to $30K)
- Deferred payment scheme
- Lower land cost = better value per sq ft
Private Condominiums – Central Perks & Investment Play
The Hillock @ Lentor
- Second project in Lentor Hills after Lentoria
- Direct MRT access, 1 stop from Thomson-East Coast Line interchange
- Investors eyeing future Lentor growth corridor
Marine Parc Residences
- Seafront luxury in Marine Parade
- High floor 3-bedders with Marina Bay skyline views
- Near Tao Nan School & Parkway Parade
- Premium pricing due to freehold status & prime East Coast location
Silva Vista (Sengkang)
- Budget-friendly RCR option
- Close to Sengkang Grand Mall & Compass One
- Ideal for HDB upgraders & young couples
Upper Serangoon Grove
- Near Bartley MRT & Maris Stella High School
- 2 & 3-bedroom compact units ideal for singles & small families
Price Trends & Value Analysis – July 2025
- EC Launch Price Range: $1,190–$1,250 psf
- Condo Launch Price Range: $1,750–$2,600 psf
- Best Value (psf): ParkEdge @ Tampines North EC
- Highest Capital Growth Potential: Marine Parc Residences (East Coast, Freehold)
- Best Investment Entry Point: Silva Vista (Sengkang)
What Buyers Are Looking For in 2025
According to developers and property agents, current buyers are prioritising:
- MRT Accessibility (within 10-min walk)
- Future Growth Districts (e.g., Lentor, Tengah, Jurong)
- School Proximity (especially for 3-bedders)
- Mixed-use Integration (mall + transport hub)
EC vs Condo – What Should You Choose?
| Feature | Executive Condo (EC) | Private Condo |
| Price | Lower ($1,200–$1,400 psf) | Higher ($1,800–$2,500+ psf) |
| Income Ceiling | $16,000/month (for eligibility) | No cap |
| Grants | Yes (up to $30K) | No grants |
| Ownership Restriction | 5-year MOP before resale | No restrictions |
| Investment Potential | Medium to High (after MOP) | High (open market from start) |
Market Sentiment – July 2025
- Strong interest in EC launches in Tampines and Tengah (4.2 applicants per unit)
- Stable condo uptake in Lentor and Marine Parade
- First-time buyers gravitating toward ECs for affordability
- Investors eyeing freehold and MRT-adjacent condo projects
Industry analysts suggest that while price growth is moderating, projects with transit links and lifestyle offerings will continue to perform well.
Buyer Tip of the Month
If you’re planning to buy for investment or future rental income, go for:
- Freehold condos near schools and MRT (e.g., Marine Parc Residences)
- Mid-sized units (2–3 bedders) which attract young families and tenants
- Projects launching in up-and-coming districts like Lentor and Tengah
Conclusion: July 2025 Brings Options for Every Buyer
Whether you’re a first-time upgrader, a young couple seeking smart-home features, or an investor eyeing growth corridors, July 2025’s new launches offer plenty of opportunities. From affordable ECs to luxury freehold condos, this month’s launches strike a balance between budget, location, and long-term value.
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